Rock Blocks was created in 2018 when mama of one, Alisa Ellis, spent the summer on Vancouver Island, Canada and began experimenting with various types of wood to make unique and fun stacking blocks. After returning to her home in Utah, Alisa quickly realized that there was a huge demand for her hand-crafted blocks and began to ramp up production with the help of two employees. Mostly made from recycled yellow and red cedar, fir, pine, birch, cottonwood and spruce woods, Rock Blocks are dyed with eco-friendly and non-toxic dyes harvested raw materials like fruits, vegetables, sustainably mined Bengala minerals and Black Milk Paint.