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Primo Toys

In 2013, Primo Toys launched a Kickstarter campaign to fund an educational coding toy for kids aged three to six that doesn't require any use of computers or tablets. Today, the brand has raised more than $2.3 million from more than 10,000 backers to produce the Montessori-approved wooden interface board and robot called Cubetto that teaches kids the basics of computer programming through adventure and play. Used in classrooms and living rooms around the world, coding with Cubetto happens with hands-on coding blocks, which means children can use it irrespective of reading ability or language barriers.