Ellie & Becks Co. was founded by first-generation Vietnamese-American parents, Christina and Steven. When their two kids were born, the new parents were disheartened to discover that sourcing toys and books that explore different cultures was no easy task. Deciding to create something special of their own, Ellie and Becks Co. was launched with the desire to help children develop self-confidence and celebrate diversity. The brand proudly features dolls of different colors and races, home goods, and toys that are ethically made by hardworking artisans across the globe. Every piece is designed to provide your family with joy, creativity, and fun for your happy space!