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At Brio, playing hard is working hard. The Swedish toy company, founded in 1884, is committed to helping children learn with toys that are designed simply and beautifully, for fully open-ended play that allows them to make the most of their own natural curiosity. The toys, made mainly with beech wood (which is sturdy, highly durable and a renewable resource) and thermoplastic (which can withstand even the biggest toddler tantrums!), are not a means to an end - rather, they’re about equipping children with ideas and inspiration to boost their coordination, creativity, planning and concentration skills. All Brio toys are PVC, Lead and Phthalate-free.