BEB Organic is a brand that has been more than 20 years in the making. Founder Kim Walls is the daughter of a renowned skincare expert and developed the brand with the fundamental knowledge that when given the right nourishment, our own bodies can be most miraculous healers. Working closely with neonatal intensive care doctors and nurses, Kim developed a line of specialized products that support the healthy skin development of babies, particularly those born early, where mindful touch is of the utmost importance. Each product contains clinically validated, plant-based ingredients, including Kim's own brainchild, PHYTOCURA™, which is a proven bioactive complex that targets, protects, and activates our skin's natural healing properties. Donating 2% of their annual profits to support NICU patients and hospitals through Hand to Hold, BEB Organic is truly setting babies up for a lifetime of good health.